Saudi app designed to provide governmental services on behalf of clients. Users only need to upload their official documents, and the app takes care of all necessary procedures on their behalf. It simplifies access to government services, offering a seamless, convenient, and secure experience tailored to meet the needs of individuals and businesses.
Industry
Business
Role
Product Designer
Lead By
Mahmoud Tarek
As Part Of
Design Beats
Stakeholders
Product Manager
Deliverables
User Research, UI Design

Contextual UX research involves immersing in users' real environments to understand their behaviors, needs, and challenges. The process begins with defining objectives and identifying target users and contexts. Through methods like field observations, contextual interviews, or diary studies, data is collected and analyzed to uncover key insights. This leads to the creation of user personas, scenarios, and user flows that map their interactions with the product. Insights from the research inform design improvements, which are tested through prototypes and validated with users to ensure the final solution meets their needs effectively.
Accessing government services in Saudi Arabia is often complex and time-consuming, causing frustration for users. A solution is needed to streamline these processes by handling requests on behalf of users, ensuring efficiency, convenience, and trust.





